AI Essentials for Business

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This 5-day course offers a clear, practical introduction to Artificial Intelligence (AI) for managers and business professionals. With a focus on real-world applications, the course demystifies AI concepts and explores how they can drive innovation, efficiency, and smarter decision-making in everyday business operations—without the need for a technical background.

Course Objectives:

    •    Understand core AI concepts, terms, and trends

    •    Explore AI applications across key business functions

    •    Learn how to identify and implement AI opportunities

    •    Build confidence in collaborating with technical teams

    •    Develop strategies to lead responsibly in an AI-powered workplace

Who Should Attend:

    •    Business managers, team leaders, and department heads

    •    Professionals involved in digital transformation

    •    Executives exploring AI for strategy and innovation

    •    Anyone looking to understand and leverage AI in business

Benefits:

    •    Demystify AI and its impact on your role and industry

    •    Identify where AI can create value in your organisation

    •    Communicate more effectively with data and tech teams

    •    Make informed decisions about AI adoption and tools

    •    Lead with confidence in a rapidly evolving digital landscape

Course Outline:

Day 1: Understanding AI – The Basics

• What is AI? Definitions, myths, and reality
• Key concepts: machine learning, natural language processing, generative AI
• AI vs. automation: what’s the difference?
• Overview of how AI works (non-technical)
•  Real-world examples across industries

Day 2: AI in Business Today

• AI in marketing, sales, operations, and HR
• How companies are using AI to gain competitive advantage
• Case studies of AI in action
• Quick wins: simple AI tools already available
• Identifying AI opportunities in your own team

Day 3: Getting Started with AI in Your Business

• Mapping business problems to AI solutions
• Evaluating AI tools and platforms
• Data: the fuel of AI – what you need to know
• Working with tech teams and vendors
• Setting realistic expectations and timelines

Day 4: Managing AI Projects & Change

• Leading AI adoption and transformation
• Managing risk, ethics, and bias in AI
• Change management and building buy-in
• Upskilling teams for AI readiness
• Measuring impact and ROI

Day 5: The Future of Work with AI

• AI and the evolving role of the manager
• Augmented decision-making and strategic use of AI
• Building a culture of innovation and digital fluency
• Staying current: trends and emerging technologies
• Creating your AI action plan

Course Timings:

09:00 - 10:45 Session 1

10:45 - 11:00  Break

11:00 - 12:45 Session 2

12:45 - 13:00  Break

13:00 - 14:00 Session 3

Available 2025 Dates:

• 21-25 July  
• 18-22 Aug
• 22-26 Sept
• 20-24 Oct
• 17-21 Nov
• 15-19 Dec

To book on this course or to enquire, please complete the Booking Request Form below.